About Gracie

Lauren “Gracie” Updykebra-benefit01
Founder and CEO of gracie’s gear

Born and raised in Ontario, Canada, Gracie’s love for the sport of running was sparked after she joined the sixth grade track team. At 11, she ran her first race. Her talent became evident during her high school years, where her achievements in track and cross-country earned her a full athletic scholarship to the University of Louisiana at Monroe.

After graduating with a Master’s degree in exercise science from ULM, Gracie headed to North Carolina to take a position with an employee wellness program at a major university. It was while managing this program that she discovered her enduring passion and skill for helping others set and achieve their goals for healthier living.

Gracie currently lives in North Carolina with her husband Keith, daughter Daylin, son Ryan, and their two dogs, Maddie and Miles.For the past eight years, Gracie has put her experience as an avid runner and trained exercise physiologist to work developing realistic training programs and inventive products that encourage women of all ages and sizes to become active and stay active. Eager to share her innovations and enthusiasm for running with a larger audience, Gracie launched gracie’s gear in 2006. Now, gracie’s gear’s exercise products and services include the POWER POUCH™ sports bra and gracie’s training programs for individuals of all fitness levels.
Gracie stays active by running several marathons a year. She recently achieved a personal goal of qualifying for and completing the Boston Marathon. She continues to live the dream by helping others find their own inner athlete.

Join me and get in the best shape of your life.

START NOW with Coach Gracie.